Manage Your Money Monday - Visibility on the Level Playing Field Called Internet

Last week, we looked at your need for a viable business model - the road map for the journey to managing your money well. This entry for Manage Your Money Mondays focuses on how a strong visibility arsenal can help both the top and bottom lines of your income statement. 

Promoting your business is a basic requirement for its survival. How you promote it spells the difference between surviving and growing faster than your competition. More and better visibility content and visibility venues can give your company an edge. 

You must have an edge. What's yours?

"Whether you call it a commercial, elevator pitch, or 60 second presentation ... it's a must. If you have a product or service to sell, you must let others know who you are and what you offer."

Victoria Trafton, owner of Referral Institute of Central Arizona

I have referred to the internet as the great "playing field leveler" in other posts and presentations. This is borne out almost daily with an seemingly endless stream of web-based tools that can give smaller businesses their competitive edge. They are ever more flexible, often customizable, and most importantly AFFORDABLE.  
The service used to deploy the video below is an ideal example of an edge builder.





Disclosure: I was so impressed with the capabilities of this service that my company is now an affiliate. What do you think? Could this be the edge you need? 


However you decide to invest your marketing dollars, just make sure you get the best available set of benefits. Find tools with features that you will use to generate revenues or minimize costs.



If this thinkVISIBILITY service may help you to build your business, click here to sign up for a free trial.
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